As I mentioned before, I knew distributing beer would be hard work and I wanted to sign up with distributors as soon as possible.
It is not difficult to find distributors that are willing to work with new craft breweries. There are lots of newer, smaller distributors out there and the only way they can afford to take on new product lines is to sign them up as soon as the brewery starts producing beer. But the distribution business is like any other business; there are good companies and bad companies. Continue reading ‘The Mighty Heave-Ho!’ »